Sunday, April 22, 2001

Bob’s Notes | McLuhan with Ralph Baldwin at Tony’s Studio, June 1966

Payday

NOTE:Timing based on Payday archives.


Jan.24/2015  1176534-6-1  Before conference at TIME INC. ("dry run on the 25th")

(Part 17 at 33:50 and Part 18 at 2:19 [finished playing])

hospitals ("not to make people well but to save the patients time... just as the teacher with the student")
new decentralization (considering the patient as opposed to the administration, the staff, and the doctor) leads to "Childbirth Without Fear" by Grantly Dick-Read and Ina May Gaskin (considering the father's trauma during childbirth)
36:17

"the surprising reversal" of decentralization as in the hospital
36:51

death of "TIME"
37:55

xerography
39:27

effect of cellophane (effect of coloration on food)
the problem of convalescence (patients recovering from "therapy")
42:59


shift to the druggist for the outpatients
43:49

decentralization of "therapy" (like management schools and aspirin)
44:22

more on LSD (extending drugs [unlike aspirin] into the "psychic" domain - yanking one out of "environmental malaise")
44:49

corporate "teamwork" takes over from private Art
45:51

Ralph Baldwin influenced by Bernie Muller-Thyme ("new work forms of collaboration")
46:15

saving time (operating/al room) vs. spending time (bureaucratic nursing)
47:39

McLuhan discusses their recent consulting "victims" (obsolescent due to hi-fi photography)
47:59

"friendly" executives at home but not at work (McLuhan was "uncomfortable" with them)
49:02

"Look" and "Herald-Tribune" Magazines vs. "Time" and "Life" Magazines ("Life" is "Death")
49:30

McLuhan comments on photography in the TV Age (lo-fi [Steichen = low definition/tactile, overlayed, kinetic/muscular] vs. hi-fi [visual, classified, high definition, self-satisfied, no interplay])
51:01

why the Polish/Poles are shaped a certain way
53:58

Ralph Baldwin describes their visit to a corporation's "secret storage room of color photographs (very hi-fi)" that day
54:40

"hi-fi sound" excludes touch and interplay of bodies/forces (stresses one instrument or quality/effect at a time = fragmentation)
55:22

Tony describes his experience with incompetent recordings of "foreigners" 55:56
McLuhan describes "Batman" and Rena (photo of Tony's wife 12 years before) as "contour, sharp outline, no pictorial fill-in"
58:16

soundtrack on "Batman" and "Dr. Zhivago" ("no build up, no gradualness, iconic")
58:40

Part 18 at 2:19

experimental cities built as "space capsule" ("like corn flakes", "city as museum", "pure space", "campus/university at the center", "keep sounds/life out and people in") by "TIME" Magazine
4:47

effect of McLuhan's voice on Tony (McLuhan says this is the response of a literate man)
10:27

McLuhan says xerography evokes audio books
11:07

McLuhan recounts the first time he heard T.S. Eliot and Joyce via recording
11:34

McLuhan discusses the "inner" poetic voice of Chaucer, Shelley, and Tennyson ("The Physical Voice of Poetry" by Francis Berry)
12:33

McLuhan recommends "Silence" by John Cage to Tony
14:10

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